It has been a year with exciting news and launches, where we have ventured into the gastronomic path, continued to explore different corners of our wine geography and ratified our commitment to more eco-friendly practices.
We share some of our most special moments this year:
1- THE EMBRACE OF TWO PATHS | ABRAS WINES
We celebrated a new phase of our ABRAS brand, a project that seeks to capture the identity of Cafayate, a high altitude terroir and wine-growing tradition. On this occasion, we share the news of the consolidation of the partnership between Karim Mussi (Mendoza) and Domingo Winery (Cafayate, Salta) for the production of our Abras wines, thus reinforcing their already strong bond of shared work for several years. | February, 2023.
2- LAUNCHING OF ALANDES TRÍADA DE MALBECS
We launched a new wine product, our TRIAD OF MALBECS - ALANDES, focused on a sensory tasting journey for the consumer through different wine regions along the Andes. Two events attended by different clients and friends of the sector, as well as a guided tasting for renowned journalists and wine communicators in Argentina. | Buenos Aires, February, 2023
We are delighted with the acceptance among our distributors in Argentina and abroad; that the message has been understood and shared by the consumer. Our intention to offer a sensory journey to the consumer across different wine-growing landscapes along the Andes through each Malbec.
3 - DINNER WITH THE WINEMAKER 2023| TWO NEW CAPRICHOS IN AVANT PREMIÈRE
This year we once again opened the doors of our winery in Maipú, to share a unique and memorable evening, where Karim introduced his new Caprichos in "Avant Première" - #21 (our first wine from Patagonia) & #23 - and our Wine Club members could enjoy a delicious Lebanese cuisine by Leyla Mussi accompanied by our best wines and excellent live music. | March, 2023
4- PROWEIN 2023
Once again, we made it this year to PROWEIN! (Dusseldorf, Germany), where we presented our portfolio and met our customers and wine friends from all over the world. | March, 2023
5 - LAUNCH OF NEW VINTAGES: FINCAS COLLECTION MALBECS 2020 + FINCAS LOS INMIGRANTES 2022
Once again, we present our terroir Malbecs, belonging to our FINCAS Collection. Three "Single Vineyards" Malbecs, FINCA LOS GALLEGOS, FINCA LOS TURCOS and FINCA LOS TANOS, and FINCAS LOS INMIGRANTES 2022, a blend of Malbecs from the three estates, made only on exceptional occasions. A limited collection, with a deep sense of terroir that pays tribute to our history.
6- NEW CERTIFICATIONS | SUSTAINABILITY & VEGAN
This year we obtained two very important certifications that represent our commitment to guarantee greater transparency and quality in our production processes, as well as the management of practices that are more eco-firendly.
- CERTFICATION IN SUSTAINABILITY/ Bodegas de Argentina
- VEGAN SEAL / Liaf Control
7- LAUNCH OF OUR FIRST NFT EDITION
We decided to venture into the NFT universe, presenting one of our wines through a marketplace specialised in digital art products, Enigma. An initiative that has allowed us to get to know the potential of this channel to bring the wine experience to our wine fans in a different, innovative and creative way. With new ideas for the future year...
8- KARIM'S TRIPS TO BRAZIL, PERU & EUROPE, as within Argentina.
Karim made a series of commercial trips to different countries, with the aim of being closer and getting first-hand feedback from those who choose our wines. These are always great opportunities to strengthen ties with the different partners we have in these two countries, with those who work with and communicate our brands, as well as to share tastings and talks with our wine lovers. There were also numerous trips by Karim to Buenos Aires, visiting our main distributors and attending various events (fairs, guided tastings, interviews, etc.).
KM en Perú. PURO GOURMET+ LA CANASTERÍA
9- Throughout the year, several events were organised by our BRAND AMBASSADORS in Buenos Aires (Mónica Senra) and Brazil (André Valentim). Great work by those responsible for communicating our brands through a series of specialised tastings, focused on storytelling and pairing. Wine tastings for clients, or support work for the various events of our distributors.
10- NEW RESTAURANTE AT ALANDES WINERY.
A new enogastronomic experience is launched in Maipú. This time, the result of the partnership of two projects, Vico Mendoza restaurant and Karim Mussi Winemaker. This venture represents the desire to combine their joint strengths and creativity, in order to offer a unique experience that blends flavours, aromas and wine.
11. NEW TRADE PRESS SCORES
Finally, we would like to share with you the ANNUAL SCORES REPORT 2023. We are very grateful for this recognition from the specialised press, which ratifies our winemaking decisions in each vintage, and values the effort behind each wine.
2023 SCORES
REVISTA DE VINOS PERSWIJN (Países Bajos)
WINE SPECTATOR & WINE ENTHUSIAST 2023
VINOUS 2023 (USA), by Joaquín Hidalgo.
12- Finally, we had a TEAM BUILDING DAY organised by our team in Potrerillos. We toasted to a great end of the year, where the effort and contribution of everyone has been key in the overall functioning of our team.
A spectacular day, which closes a restless 2023, and allows us to recharge our energy for the 2024 that is about to arrive.
---
Now 2024 is approaching and we are looking forward to it, envisioning new adventures that we´ll be sharing throughout the year.
We wish you a very happy holiday season and may this new year find you with health, joy and moments to share and celebrate.
Cheers!
